Through people's continuous research and exploration of font design, modern font design has many styles, each style of font design can present a unique art form, and the design of font strokes can also bring benefits to the entire product design. Different visual effects play a role in increasing the overall expressiveness of graphic design. It can be said that font design has the icing on the cake for graphic design [2]. In the 21st century, many products are more inclined to choose personalized font designs in the process of graphic design, and then reasonably integrate the unique font design into the graphic design of the product, which can create a unique style of features and serve consumers. bring a more unique visual experience.
Therefore, a reasonable design of fonts can enhance Image Manipulation Service the visual aesthetic effect of the entire graphic design, thereby deepening the consumer's impression of the product. If the font design is too simple and lacks aesthetic effects, it will not only fail to attract the attention of consumers, but also leave a bad impression on the product, which is very detrimental to the development of the business field. Second, the application of font design in graphic design 1. Application in product packaging graphic design Font design plays a very important role in product packaging graphic design. When consumers buy products, they cannot choose the products they need only based on the external packaging characteristics.
They need to master the information content brought by the font design in the product packaging graphic design before they can buy according to their own needs. Therefore, in the process of product packaging design, designers should not only pay attention to the matching design of the overall color and the product, but also pay attention to the reasonable integration of fonts into the graphic design of the product, and the design of font modeling and color to the product.